Diversity and equal opportunities With the goal of continuously boosting its innovative capacity and competitiveness, the Lufthansa Group works to increase diversity in its management. The basis for this approach is the aviation group’s diver- sity-oriented personnel policy. The Com- pany trusts in actively integrating the differ- ent dimensions of diversity and showing the same appreciation for all its employees – independent of gender, nationality, origin, religion, world view, disability, age, sexual orientation or identity. Likewise, the Lufthansa Group’s philosophy of talent management takes into account both the wish for diversity among its em- ployees and the aspiration to give its employees and managers the means to create a balance between work and private life (see page 83, Balance 2015). To underscore this, the Lufthansa Group signed Germany’s “Diversity Charter”, a countrywide initiative to promote diversity in companies and institutions, in 2014. Diversity in management The Lufthansa Group places great empha- sis on integrating a broad range of views and experiences and on taking best advan- tage of the performance potential repre- sented by its employees and managers. Managing diversity means more than cultivating one’s image: Studies prove again and again that a highly diversi ed personnel is an advantage for companies. Therefore, the Lufthansa Group established systematic diversity management some years ago to make the Group’s business goals as com- patible as possible with the interests of its employees and the concerns of society as a whole. “For quite some time, the Lufthansa Group has worked on concepts that take the diversity within the Company even more into account. This in- cludes the new project Diversity LHGroup, which increases the focus on managers. Particular emphasis is being placed on increasing the share of women in management positions.” Juliane Grauer Manager Equal Opportunity Deutsche Lufthansa AG 82 // Social Responsibility